Press Release

Info

Event

Media

Startbahn, Inc. (Headquarters: Bunkyo-ku, Tokyo, Representative Director: Taihei Shii, hereinafter Startbahn) is pleased to announce the opening of “Gravitation” from May 26 to June 24, 2023 at SRR Project Space, Shimokitazawa, Tokyo.  Jukan Tateisi, Shōei Matsuda, and Takeshi Yasura are three leading next-generation Japanese contemporary artists. “Gravitation” marks the first time they collaborate on a joint NFT project, minted on Startrail, Startbahn’s own blockchain infrastructure. 
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![Gravitation keyvisual wide](//images.ctfassets.net/oj6q4dp9lpx9/5OJ7HAaQEac9ZghlM3GNR/0b67f6f993667aefcd9aa76469f6f6cf/Gravitation_keyvisual_wide.png)
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Starting on May 26th, 2023, SRR Project Space will hold “Gravitation”, a special exhibition presenting a new joint installation by artists Jukan Tateisi, Shōei Matsuda, and Takeshi Yasura. Dealing with the theme of gravity, the exhibition will present both physical and digital works that explore the laws of physics and the nuances of gravitational forces. 
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“Gravitation” is a remark on our post-pandemic world, in which physical and digital realities are intertwined under a new gravitational pull. With the introduction of digital tools accelerating, amplifying, and flattening physical reality, this exhibition goes back to the universal law of gravity to analyze the new force pulling physical reality to the screen. 
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The three artists were previously based outside of Japan. Tateisi lived in London, where he completed his MA at the Royal College of Art, while Matsuda pursued his performance and internet-based art practice in Berlin, and Yasura completed his MFA at the École Nationale Supérieure des Beaux-Arts in Paris. They met after their respective return to Japan following the pandemic. 
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“Gravitation” is unlike a traditional group exhibition, in which each artist presents their individual works under a common curatorial theme. Rather, the exhibition introduces a new collaborative installation, conceptualized and co-produced by the artists together.  
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Video works will be presented at SRR Project Space’s window gallery, while an installation with physical works will be on view inside the adjacent main gallery.
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![Jukan Tateisi, Shoei Matsuda, Takeshi Yasura, Gravitation, 2023. Still, single-channel video. Image courtesy of the artists](//images.ctfassets.net/oj6q4dp9lpx9/sY78eKq2MjwXoJkNdmmTZ/d4b191a9d63d13dc4e4e79ffbb24b053/Jukan_Tateisi__Shoei_Matsuda__Takeshi_Yasura__Gravitation__2023._Still__single-channel_video._Image_courtesy_of_the_artists.jpeg)
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Jukan Tateisi, Shōei Matsuda, Takeshi Yasura, Gravitation, 2023. Still, single-channel video. Image courtesy of the artists.
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■ Exhibition Outline 
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[Title] Gravitation
[Artists] Jukan Tateisi, Shōei Matsuda, and Takeshi Yasura
[Dates] May 26 - June 24, 2023
[Venue] SRR Project Space
[Address] 2-22-2-1 Kitazawa, Setagaya-ku, Tokyo 155-0031
1min walk from Shimokitazawa Station, Odakyu Line, Southwest Exit
2min walk from Shimokitazawa Station, Inokashira Line, West Exit
[Opening hours] Open Saturdays and Sundays only, 13:00 - 19:00
*May 27 - 28 (Sat, Sun): 11:00 - 18:00
[Admission Fee] Free
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[Instagram Handles]
Artists: @JukanTateisi @ShoeiMatsuda @Takeshi_Yasura 
Venue: @SRRProjectSpace 
Organized by: @Startbahn 
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[Graphic design] Utanosuke Izumiyama
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[Press and General Inquiries] 
Sophie Mayuko Arni, PR and CEO’s Office, Startbahn Inc.
sophie@startbahn.jp 
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Notes to editors
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■ Artists’ Biographies (in alphabetical order)
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Jukan Tateisi (b. 1986, Chicago)
Jukan Tateisi is a visual and sound artist based in London, Tokyo, and Nagano. His practice synthesizes dichotomic boundaries between virtual and real, natural and artificial, production and management, with installations using artificial intelligence, stereophonic sound, video, performance, and the development of food products. Tateisi has also launched art spaces throughout Japan. He is the co-founder of The 5th Floor, a contemporary art venue in Tokyo, as well as TOH and TŌGE Projects, developing food, education, and housing projects based on the concept of a new metabolism of people, nature, and artifacts.
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His previous exhibitions include “To The Fog” (KITTE, 2021), “The drowned world anchor“ (SPIRAL HALL, 2019), “Le Jardin Convivial” (Kyoto Botanical Gardens, 2019), “Allscape in a Hall” (Artists’ Fair Kyoto, 2020), for exhibitions, and “Re: Incarnation” (PERROTIN, 2021), “Kotobaodoru” (NHK, 2019), “Voyage in Sound” (AirBnB, 2017). 
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He graduated with a Master of Arts from the Royal College of Art (UK) in 2020, with a Distinction for his thesis: “It can sing; it can compose; it can shoot”. He was also selected as part of  “New Contemporaries 2021” and was awarded the Set Design of the Year “FRAME AWARD 2021” (with ULTRA STUDIO).
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Shōei Matsuda (b.1986, Japan)
Shōei Matsuda began his career in social media in 2010, garnering attention as an anonymous artist who has a significant impact on the masses and society. His events, instructions, and performances, which he creates collaboratively with people, are highly regarded as a practice that questions the subjectivity and authorship of the post-social media era and creates new communities by directly intervening in cities and society. 
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Since 2020, he has started using his real name and has been attempting to update people's perceptions through conceptual and poetic practices on celebrities, economies, and landscapes in the network era, utilizing various media such as installations, sculptures, prints, and videos. ​ 
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Some of his notable solo exhibitions include "The Store" at Shibuya PARCO, Tokyo, "Extreme Conceptual" at Eukaryote, Tokyo, and "Magic Number" at TOH, Tokyo. Shōei has also participated in group exhibitions such as "It knows: When Forms Become Mind" at the 21st Century Museum of Contemporary Art in Kanazawa, Ishikawa, and "ATAMI ART GRANT" at Hotel ACAO in Shizuoka. 
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In 2016, Shōei received the Prix Ars Electronica Awards of Distinction and was selected for the ISEA Hong Kong. He has also published works such as "A Field Guide to the Snowden Files" in Germany and "Cyberarts 2016" in Austria. Shōei's work explores a wide range of themes and mediums, from contemporary art to technology and media. His work has been exhibited both in Japan and internationally, including in Austria, Germany, Hong Kong, and the Czech Republic.
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Takeshi Yasura  
Takeshi Yasura is a visual and sound artist based in France and in Japan. His artistic practice derives from the perception of technology, living and non-living things, and human beings on a horizontal rather than vertical axis, acknowledging existence as existence.
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His exhibitions include “Material Differentiation” (N&A Art Site, Japan 2022), “We didnʼt know they stacked shit that high” (Gallery TOH, Japan 2022), “Ghostliness” (STUDIO Ghost, Japan 2022), “Le 65e Salon de Montrouge” (Paris, France 2021), “AAIC2020” (Museum of Fine Arts, Japan, 2020), “Jeune Création 69” (Fondation Fiminco, Romainville, France 2019), “Espace de Réflexion” (SPIRAL, Japan 2019).
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Yasura graduated from Tokyo University of the Arts in 2018 with a Master of Fine Arts in Sculpture, and an additional Master of Fine Arts from the École Nationale Supérieure des Beaux-Arts in 2020.
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■  About SRR Project Space 
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SRR Project Space is an exhibition space operated by Startbahn, opened in May 2022, and is located at the heart of Shimokitazawa, Tokyo. “SRR Project Space" derives its name from an abbreviation of Startbahn’s NFT "Startrail Registry Record (SRR)” and "Shimokitazawa Rail Road (SRR)", a new urban community part of NANSEI PLUS, developed by Odakyu Electric Railways.
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Located on the Shimokitazawa Line Road Street, SRR Project Space is a place of exploration, learning, and development that further promotes the role of art, creativity, and technology in sustainable urban development. It also acts as a bridge between Shimokitazawa's thriving culture and the international art scene, connecting society with new technological trends such as NFTs and inviting artists from outside Japan to exhibit in Tokyo. A window to the world, SRR Project Space is a space for technological innovation and community engagement.
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Instagram: @SRRProjectSpace 
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■  About Startbahn 
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Startbahn is a leading Japanese art tech company aiming to enrich society by providing the technology needed
by artists and all those involved in the art industry. Startbahn operates Startrail, a sustainable and scalable
blockchain infrastructure that assures the reliability, authenticity, and traceability of works.
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For more information, visit: https://startbahn.io/
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■  About Startrail 
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Startrail is a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and
traceability of artworks—from physical works such as paintings, sculptures, and installations, to digital works
based on data such as images, video, and audio. Providing seamless management of terms & conditions for
secondary distribution and other permissions, Startrail can serve as a collection management tool, and due to the
nature of blockchain, recorded information cannot be deleted, tampered with, or duplicated. To ensure easy
access to Startrail, Startbahn provides a suite of products, including a web application, APIs, and NFC tags for
physical objects. Startrail is currently in use by major galleries, e-commerce platforms, art fairs, collectors, artists,
and foundations.
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For more information, visit: https://startrail.io/ 

Gravitation keyvisual wide

Startbahn Presents "Gravitation", an NFT Exhibition by Jukan Tateisi, Shōei Matsuda, and Takeshi Yasura at SRR Project Space on May 26th, Exploring the Universal Value of Gravity

Startbahn Inc. will provide Startrail PORT for  "纐纈織胡蝶花錦 (Kokechiori Kocho Hananishiki)", a round belt of Tatsumura Nishiki Obi, which will be sold on "Takashimaya online store", the e-commerce website of Takashimaya Co. Ltd. Tatsumura Nishiki Obi stands as Japan’s most luxurious round Obi brand, created by Ryumura Heizo and Takashimaya.
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![纐纈織胡蝶花錦](//images.ctfassets.net/oj6q4dp9lpx9/31irIDQspBr9EuGk6Nl3ul/b071a95bee7d5fe23a5bfe14e17322ba/__T__u______A__b__v_60E9438.jpeg)
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■ About Tatsumura Nishiki Belt 
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Since the first exhibition of Nishiki Obi in 1927, Heizo Tatsumura and Takashimaya have been working together to create Takashimaya's original obi, a brand that aims to be the pinnacle of art textiles. Heizo Tatsumura I, who founded his textile business in 1894, pursued two worlds: "creation by adding originality and ingenuity to weaving techniques" and "restoration by thoroughly studying ancient textiles.” Heizo I's textiles are said to have been described by Ryunosuke Akutagawa, the famous literary giant, as "a fearful artistic perfection.”
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Today, Heizo Tatsumura IV directs the production of obis that respond to the beauty of the time period, while carefully carrying on the spirit and techniques of the first Heizo Tatsumura designs. Tatsumura Nishiki Obi are woven at the exclusive factory of Tatsumura Bijutsu Orimono Co., and are hand-woven one by one as "honbukuro obi" (a tubular fabric with an integrated outer and inner lining), which is extremely rare today. One of the characteristics of Nishiki Obi is the structure and color scheme that express carefully considered composition and design. This is the foundation for creating textiles with a variety of expressions: sometimes as textiles with impressive vivid colors, sometimes as textiles with a sense of depth as if one were looking at a three-dimensional object, and sometimes as textiles with an appealing, well-honed simplicity.
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[Official website] https://www.tatsumura.co.jp/products/obi/    
[Online store page]https://www.takashimaya.co.jp/shopping/product.html?p_cd=0002157597&sub_cd=001
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■ About Startbahn
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Startbahn is a leading Japanese art tech company aiming to enrich society by providing the technology needed by artists and all those involved in the art and cultural industries. Startbahn operates Startrail, a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of works.
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For more information, visit: https://startbahn.io/
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■ About Startrail
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Startrail is a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of artworks—from physical works such as paintings, sculptures, and installations, to digital works based on data such as images, video, and audio. Providing seamless management of terms & conditions for secondary distribution and other permissions, Startrail can serve as a collection management tool, and due to the nature of blockchain, recorded information cannot be deleted, tampered with, or duplicated. To ensure easy access to Startrail, Startbahn provides a suite of products, including a web application, APIs, and NFC tags for physical objects. Startrail is currently used by major galleries, e-commerce platforms, art fairs, collectors, artists, and foundations.
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For more information, visit: https://startrail.io/
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■ About Startrail PORT
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Startrail PORT is designed to simplify the use of Startrail with a web app, APIs, and NFC tags. Art businesses, entertainment, brands, platforms, and other content owners use Startrail to issue and transfer NFTs, allowing owners to access their tokenized collections securely with information recorded on our reliable blockchain infrastructure.
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For more information, visit: https://startbahn.io/startrail-port
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■ Press Inquiries
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Startbahn, Inc.
PR Department
pr@startbahn.jp

纐纈織胡蝶花錦

Startbahn To Provide Startrail PORT For Takashimaya Co. Ltd’s E-Commerce Startrail PORT will be used for "纐纈織胡蝶花錦 (Kokechiori Kocho Hananishiki)," a round obi by luxury kimono obi brand  Tatsumura Nishiki Obi.

Startbahn Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo, Representative Director: Taihei Shii, hereinafter Startbahn) will provide FUN FAN NFT, Startbahn’s QR-to-NFT web app, to the Yomiuri Giants Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, Owner: Juichi Yamaguchi, hereinafter Yomiuri Giants). FUN FAN NFT makes it easy for visitors to collect NFTs by scanning QR codes without the need for a crypto wallet or setup. This spring, the Yomiuri Giants will hold NFT events at two spring training camps in Miyazaki and Okinawa Prefectures, from Feb 1st to Feb 14th and Feb 16th to Feb 28th 2023 respectively. The NFTs will feature the Giants’ mascot, Giabbit, and fans will have the chance to enter token-gated raffles for special prizes.
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■ About the Spring Camp Giabbit NFT Event
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The Yomiuri Giants baseball team is utilizing Startbahn’s FUN FAN NFT to offer NFT collectibles celebrating their mascot, Giabbit, during their pre-season spring camp. The NFT event will take place in Miyazaki Prefecture and Okinawa Prefecture from February 1st to February 14th and February 16th to February 28th, 2023, respectively. There will be 8 designated locations in each prefecture where fans can collect NFTs, including the stadium where the Giants practice and other tourist areas and commercial facilities within the camp grounds. Most of the NFTs will be available for free, but some will only be accessible for those who purchase from the Giants' limited-time pop-up shop, "GIANTS STORE SPRING CAMP." Collecting 3 or more NFTs in either prefecture will earn fans 1 entry into the Giants' Garapon lottery, and those who gather all 8 NFTs will receive 2 entries. The lottery prizes include signed team memorabilia, opening day tickets to see the Giants play, official merchandise, and local specialties from the prefecture. To participate in the Garapon lottery, fans must register for a free Giants ID and present their collected NFT collection screen and Giants ID mobile membership card at the lottery venue.
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≫Click here to register for GIANTS ID:
https://fan.giants.jp/login/sign_up?utm_medium=referral&utm_source=officialweb&utm_campaign=2023event
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![読売巨人軍NFTイベント](//images.ctfassets.net/oj6q4dp9lpx9/2SbS73kKKBVcziv4PI0FZD/b1308e159dc080654fd56a81c8dd25b8/2023Gcamp-NFT_1920x1080A.JPG)
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Miyazaki
Event Dates: February 1st (Wednesday) to 14th (Tuesday) Total 14 days
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NFT Collection Spots:
1)Yomiuri Giants’ official goods shop "GIANTS STORE SPRING CAMP" (in front of Sun Marine Stadium in Hinata, Miyazaki) *Limited to only customers who purchase goods 
2)Hinata Himuka Stadium
3)Hinata Konohana Dome
4)Takajo General Gymnasium (Miyakonojo City, Sangun Camp Site)
5)Miyazaki Bougainvillea Airport (Oasis Square). Installed from February 2nd (Thursday).
6)Miyazaki City Aoshima Beach Center "Beach police box"
7)Miyazaki City Roadside Station Phoenix
8)Miyazaki City Tourist Information Center (inside JR Miyazaki Station)
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Garapon Lottery Venue:
Sun Marine Stadium Information Booth
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Okinawa
Event Dates: February 16 (Thursday) to February 28 (Tuesday), total of 13 days
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NFT Collection Spots:
1)Yomiuri Giants’ official goods shop "GIANTS STORE SPRING CAMP" (in front of Cellular Stadium). Limited to only customers who purchase goods. 2)Subground (inside Onoyama Park)
3)Pull pen (in Onoyama Park)
4)Shuri Forest Museum (inside Shurijo Castle Park)
5)Senaga Island Umikaji Terrace
6)Okinomiya
7)T GALLERIA OKINAWA BY DFS
8)Naha City First Makishi Public Market (temporary)
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Garapon Lottery Venue:
Okinawa Cellular Stadium Naha information booth
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≫Please check here for the business hours and holidays of each facility:
https://www.giants.jp/files/2023NFT_list.pdf
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<Garapon Lottery Benefits>
Prize A: Signed memorabilia 
Prize B: Invitation ticket for opening day game (at Tokyo Dome)
Prize C: Official Nike Duffle Bag
Prize D: Giants Goods
Prize E: Miyazaki specialty product (Kumquat small bag or Hyuga Natsu pack) *Provided by Miyazaki City Tourism Association, Okinawa specialties (three types of sweets) *provided by Naha City Tourism Association
Prize F: Original NFT sticker
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<Please Note>
・Please note that these specific NFTs cannot be resold in the secondary marketplace.
・The business hours of NFT acquisition spots and the content of Garapon benefits are subject to change.
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You can check the Yomiuri Giants' NFT works from the link below.
https://www.funfan-nft.com/event-detail?event_id=260c3263-3a32-4bb5-b01d-b1302cd0c467
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  ![NFT受け取りの流れ](//images.ctfassets.net/oj6q4dp9lpx9/2SN2wIxyDUc3G0XRKaJpMm/3534f863ae857c0e2952fc7574f88441/NFT_____________________.jpg)
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  ■ About FUN FAN NFT
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FUN FAN NFT is a mobile web app that gives users a whole new way to experience NFTs in the real world. Event and exhibition organizers, retail stores, venues, hospitality, and other physical locations can now offer NFTs to their customers through a simple QR code. With FUN FAN NFT, location partners can create campaigns to attract, reward, and continuously engage with new customers. FUN FAN NFT is powered by Startrail, the blockchain infrastructure for the cultural and creative sector, and is managed by Startbahn.
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For more information, visit: https://funfan-nft.com/lp
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■ About Startbahn
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Startbahn is a leading Japanese art tech company aiming to enrich society by providing the technology needed by artists and all those involved in the art and cultural industries. Startbahn operates Startrail, a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of works.
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For more information, visit: https://startbahn.io/
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■ About Startrail
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Startrail is a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of artworks—from physical works such as paintings, sculptures, and installations, to digital works based on data such as images, video, and audio. Providing seamless management of terms & conditions for secondary distribution and other permissions, Startrail can serve as a collection management tool, and due to the nature of blockchain, recorded information cannot be deleted, tampered with, or duplicated. To ensure easy access to Startrail, Startbahn provides a suite of products, including a web application, APIs, and NFC tags for physical objects. Startrail is currently in use by major galleries, e-commerce platforms, art fairs, collectors, artists, and foundations.
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For more information, visit: https://startrail.io/
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■ Press Inquiries
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Startbahn, Inc.
PR Department
pr@startbahn.jp

読売巨人軍NFTイベント

Startbahn and Yomiuri Giants are teaming up to bring NFT collectibles to baseball fans. Startbahn will provide FUN FAN NFT to power the famed team's NFT for fans at pre-season spring camp.

From November 18th to 20th, 2022, Startbahn will present Mariko Mori’s ”NFT/Eternal Mass” at the Art Collaboration Kyoto (ACK) VIP Lounge. Following ACK’s 2022 curatorial theme “Flowers of Time”, Mori’s ”NFT/Eternal Mass”(2022) is a celebration of unity, fluidity, and relationship formation in the post-Covid age. It is also the artist’s first NFT. The Startbahn booth at ACK’s VIP Lounge marks the first time “NFT/Eternal Mass” will be available with an exclusive VIP allowlist for future minting.
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![MM ACK](//images.ctfassets.net/hvj7rpns0r68/431TmB3WTZTDXh78ZPo32G/530e5f47c8adcbb38a50370155335fb0/MM_ACK.jpg)
Image: Mariko Mori,”NFT/Eternal Mass” (2022). Courtesy of the artist.
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From November 18th to 20th, Startbahn will hold private viewing tours inside ACK’s VIP Lounge at Kyoto International Conference Center (Kyoto International Conference Center Event Hall) presenting Mariko Mori’s first NFT entitled “NFT/Eternal Mass”. These viewing tours are also accessible to the general public with advance registration.“NFT/Eternal Mass” marks the first time the acclaimed Japanese artist creates an NFT artwork, available for private, and subsequently, public sale. “NFT/Eternal Mass” is the culmination of years of research and development from Mori, an artist famous for her large-scale sculptures and installations bringing together concepts from ancient wisdom and materials derived from latest technology. With the ability to morph and transform over time, Mori’s “NFT/Eternal Mass” embeds the crowd-sourced nature of blockchain technology into the Japanese concept of Kojiki creation myth, originating in the eighth century in Japan. 
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“NFT/Eternal Mass” will be available for sale only at ACK’s VIP Lounge for the duration of the fair, in limited allowlist supply. ACK 2022 brings together over 50 international and Japanese galleries to exhibit at Kyoto International Conference Center Event Hall, and other venues throughout Kyoto City, with special exhibitions and satellite programs conceived by newly appointed ACK Program Director Yukako Yamashita.
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For more information, visit: https://eternalmass.com/
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■ About Mariko Mori’s ”NFT/Eternal Mass” (2022)
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Originally conceived in 2014, Mariko Mori's vision for "NFT/Eternal Mass" is now only made possible through the use of NFTs and blockchain technology. 
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The shapes for Mori’s “NFT/Eternal Mass” were originally inspired by the quantum physics theory of a particle and its antiparticle: the theory that there is an associated antiparticle with the same mass but opposite charge for every particle. Based on the Calabi-Yau manifold, the forms of “NFT/Eternal Mass” are based on visualizations of the six unseen spatial dimensions of the Superstring theory.
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“NFT/Eternal Mass” falls within the artist’s recent work surrounding the Japanese creation myth in Kojiki, a chronicle of myths originally recorded in the eighth century Japan. In the myth, the first five generations of terrestrial deities came to light as a pair. For “NFT/Eternal Mass”, Mori focused on the idea of pairing and coupling, drawing from the first-ever recorded creation myth in Japan to explore the meaning behind the appearance of opposite genders in ancient mythology. 
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Mariko Mori comments, “Most life is delivered by coupling in this world. It is a sacred, pure, and transcendent phenomenon of bonding with another. It is the only way and a key for any life to expand generations. By witnessing the coupling of Eternal Mass, I hope to remind us of the essential meaning of life – giving love.”
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“NFT/Eternal Mass” can be thus understood as a natural continuation of Mori’s artistic practice, and a reaction to our post-pandemic reality, with social distancing measures still in place in various parts of the world. Central to this NFT project is the idea that the soul never dies, similar to the immutability nature of NFTs on the blockchain. 
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■ About Mariko Mori’s ”NFT/Eternal Mass” Viewing Tour (Each session: 15min)
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Friday, November 18th and Saturday, November 19th
13:00, 14:00, 15:00, 16:00, 17:00, 18:00
Sunday, November 20th
13:00, 14:00, 15:00, 16:00
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Venue: VIP lounge (2F)
Capacity: 6 people per session
Language: Japanese, English
How to apply: Please register your interest using the form below. Applications will be closed when capacity is reached.
https://forms.gle/fupUcpA64Am55ebw7
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*Please gather at the entrance to the VIP lounge on 1F at the start time. Please note that you will not be able to attend if you are late.
Inquiries: Startbahn, Inc.
Attn.: Konabe (080 8435 3294)
Online exhibition: The online exhibition will be available from Friday, November 18 on the ACK website.
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■ About “NFT/Eternal Mass” Allowlist (pre-purchase limit) distribution
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The NFT will be available via a pre-sale allowlist exclusively at the ACK venue. An allowlist will allow VIP Lounge access members to purchase the NFT at the time of the sale. Name, email address, and wallet address (optional, can be registered at a later date) information will be required. 
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■ About Mariko Mori
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Mori has attracted international attention since the mid-1990s, participating in international exhibitions around the world and holding numerous solo exhibitions in the museums. Major solo exhibitions include “Pure Land” (Museum of Contemporary Art Tokyo, Japan, 2002), “Wave UFO” (Public Art Fund, New York, US, 2003 / Bregenz Art Museum, Bergen’s, Austria, 2004), “Oneness” (CCBB Rio de Janeiro, Rio de Janeiro, Brazil, 2011) and “Rebirth” (Royal Academy London, London, UK, 2012). The exhibition “Oneness” recorded 500,000 visitors, making it the most visited exhibition in the world that year.
Major group exhibitions include the “Sao Paulo Biennale” (2002) and the “51st Venice Biennale Arsenale” (2005). In recent years, Mori has been involved in outdoor installation projects, including 'Sun Pillar' on Miyakojima Island in 2010 and 'Ring: One with Nature' in Brazil, as one of the official cultural programmes of the Rio de Janeiro Olympics in 2016. Her works are also in the collections of many institutions, including the San Francisco Museum of Modern Art, the Museum of Modern Art in New York, the Guggenheim Museum, the Centre Pompidou and the Fukutake Foundation. Major awards include the Award of Excellence at the 47th Venice Biennale in 1997 and the 8th Japan Contemporary Art Encouragement Award in 2001; in 2014 she was awarded an Honorary Fellowship from the University of the Arts London.
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■ About Art Collaboration Kyoto (ACK)
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Art Collaboration Kyoto (ACK) is an art fair held in Kyoto under the theme of “contemporary art and collaboration.” It is one of the largest art fairs in Japan specializing in contemporary art, and is unique in the collaborations it forges between Japanese and international galleries, government and private sectors, and the fine arts and other fields.
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The main venue, Kyoto International Conference Center, will consist of two sections, “Gallery Collaborations” and “Kyoto Meetings,” where works will be exhibited and sold.
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In addition, satellite exhibitions and talk programs planned by newly appointed Program Director Yukako Yamashita will be held, and a number of collaborative programs are scheduled to coincide with the holding of ACK in Kyoto City.
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Dates
November 18 Fri.–20 Sun., 2022
Preview: November 17 Thurs. *by invitation only
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Hours
November 18 Fri. noon–7pm
November 19 Sat. noon–7pm
November 20 Sun. noon–5pm
*Please note that the last entrance is 1 hour before closing
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Tickets
Book your tickets here
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Main Venue
Kyoto International Conference Center Event Hall
Takaragaike, Sakyo-ku, Kyoto 606-0001 Japan
Nearest station: Kokusaikaikan Station on the Karasuma Subway Line (5-minute walk)
Google map
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Organizer
Art Collaboration Kyoto Executive Committee
Partners
Lead Partner: Mitsubishi Estate Co., Ltd., EDION Corporation
Special Partners: Buffalo Inc., SGC Co., Ltd., Yamauchi No.10 Family Office, Ueshima Collection, Vzusa, Startbahn, Inc., Rakuwakai Healthcare System, Arts & Professionals Network Inc., The Shizuoka Bank, Nomura Holdings, Inc.
Official Partners: Matsushima Holdings Co.,Ltd., Uedahonsha Co., Ltd., Sumitomo Realty & Development Co., Ltd., Japan Airlines, Color Kinetics Japan Inc., Champagne Pommery, Whisk-e Limited, Schmatz, Romanlife Inc., SunM Color Co., Ltd., Kyoto Sake made with Kyoto Rice
Main Media Partner: Hearst Digital Japan Co., Ltd.
Media Partner: The News Lens Japan, The Japan Times., Ltd.
Main Hotel Partners: Ace Hotel Kyoto
Hotel Partners: MUNI KYOTO, Noku Kyoto, Node Hotel, Park Hyatt Kyoto, Hotel Okura Kyoto Okazaki Bettei, The Royal Park Hotel Iconic Kyoto, The Royal Park Hotel Kyoto Shijo, Hotel The Mitsui Kyoto, Aman Kyoto, Four Seasons Hotel Kyoto, MARUFUKURO, Hyatt Regency Kyoto, The Prince Kyoto Takaragaike, Mogana, Hotel Okura Kyoto, GOOD NATURE HOTEL KYOTO, BnA Alter Museum, Urban Hotel, Mitsui Garden Hotel Kyoto Sanjo, Mitsui Garden Hotel Kyoto Station, sequence KYOTO GOJO
Associated Partner: Maeda Coffee, Hosoo Co.,Ltd., Clew Inc., Leaf Publications Co. Ltd., Culture Vision Japan Foundation Inc., graf
Support
The Cabinet Office, Government of Japan in the fiscal 2022
The Agency for Cultural Affairs, Government of Japan in the fiscal 2022
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■ About Startbahn, Inc.
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Startbahn is a leading Japanese art tech company aiming to enrich society by providing the technology needed by artists and those involved in the cultural and creative sectors. Startbahn operates Startrail, a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of artworks—from physical works such as paintings, sculptures, and installations, to digital works based on data such as images, video, and audio. Trusted by major galleries, e-commerce platforms, art fairs, collectors, artists, and more, Startbahn provides a suite of web apps, APIs, SDKs, and NFC products to issue and manage NFTs on the blockchain.   
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For more information, visit: https://startbahn.io/
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■ About FUN FAN NFT at ACK
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Alongside the presentation at the Kyoto International Conference Center Event Hall’s main venue, Startbahn will also deploy limited edition and free FUN FAN NFTs at ACK 2022. Look for the QR code on the FUN FAN NFT flyers handed out on-site at ACK 2022.
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FAN FAN NFT is a mobile web app that gives users a whole new way to experience NFTs in the real world. Event and exhibition organizers, retail stores, venues, hospitality, and other physical locations can now offer NFTs to their customers through a simple QR code. With FUN FAN NFT, location partners can create campaigns to attract, reward, and continuously engage with new customers. FUN FAN NFT is powered by Startrail, the blockchain infrastructure for the cultural and creative sector, and is managed by Startbahn and Art Beat.

MM ACK OGP (1)

Startbahn To Present Mariko Mori’s First NFT “NFT/Eternal Mass” at Art Collaboration Kyoto 2022

__Startbahn has partnered with ATAMI ART GRANT 2022 to launch an NFT-based scavenger hunt with FUN FAN NFT from November 3rd to November 27th in Atami, Japan. FUN FAN NFT is a user-friendly web app, which does not require crypto wallets, that enables visitors to scan QR codes and collect NFTs straight to their phones as they visit ATAMI ART GRANT 2022 exhibitions. The NFTs, issued on Startrail, feature a limited number of artworks by artists Yuma Kishi and Shu Yonezawa, and can be collected at 20 locations throughout Atami. Additionally Taihei Shii, CEO of Startbahn, served as a judge for ATAMI ART GRANT 2022.__ 
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![atami ffnft](//images.ctfassets.net/oj6q4dp9lpx9/1HTwheyEkVDIYumNB8odkM/37c4d154aa5d18fa86f68264548e04c7/Untitled_design__7_.png)
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From November 3rd to November 27th, art festival ATAMI ART GRANT 2022 by PROJECT ATAMI Executive Committee will be held at the ACAO area, station area and Ginza-machi area of Atami, Shizuoka Prefecture. PROJECT ATAMI is an initiative to breathe new life into the city of Atami by exhibiting artworks of young and emerging artists; the ATAMI ART GRANT 2022 Jury, including Startbahn’s Founder and CEO Taihei Shii  selected 30 groups of artists from the public whose artworks will bring color and culture into the city. The 30 works created by the selected artists and 20 works by artists participating in the ACAO ART RESIDENCE will be exhibited in Atami's streets and historical hotel and ryokan establishments. Startbahn is supporting ATAMI ART GRANT 2022 by providing the FUN FAN NFT web app for the NFT scavenger hunt, a new initiative for this year’s event.
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__■ About the NFT Scavenger Hunt__
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The artworks available at the NFT scavenger hunt are collaborative works by Japanese artists Yuma Kishi and Shu Yonezawa. The ATAMI ART GRANT 2022 exhibition site and 20 other locations each have their own NFT artworks that visitors can collect by simply scanning the QR code presented at the venue. This is a whole new experience for visitors to both collect NFTs as well enjoy the exhibition and art festival.
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![Shu Yonezawa + Yuma Kishi](//images.ctfassets.net/oj6q4dp9lpx9/2Qkz0uzm20CPN6LXsRdcz8/b9bca5e69bfe78e1760358b7f3df8b27/yumakishi.jpeg)
NFT Sample by Yuma Kishi + Shu Yonezawa
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FAN FAN NFT is a mobile web app that gives users a whole new way to experience NFTs in the real world. Event and exhibition organizers, retail stores, venues, hospitality, and other physical locations can now offer NFTs to their customers through a simple QR code. With FUN FAN NFT, location partners can create campaigns to attract, reward, and continuously engage with new customers. FUN FAN NFT is powered by Startrail, the blockchain infrastructure for the cultural and creative sector, and is managed by Startbahn and Art Beat.
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See the link below for the full list of NFT artworks available at ATAMI ART GRANT 2022.
https://www.funfan-nft.com/event-detail?event_id=06d6120d-7985-47eb-838b-87b5a4df5ab8
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__Yuma Kishi__ is an acclaimed Japanese contemporary artist using Artificial Intelligence (AI) to create data-driven digital works and sculptures. Exhibited widely in Japan, his works have been featured by major brands such as Nike and publications such as Vogue. Borrowing motifs and symbols from the canons of both Western and Asian art history, his paintings distort our perceptions of the history of aesthetics. Using AI technology, his works evoke a sense of momentary dislocation in the viewer’s awareness of the self, creating a liminal space in between the here and now. 
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__Shu Yonezawa__ is an artist and anime illustrator based in Tokyo. Born in 1999, she is interested in the physicality of characters in today's digital animation and the liminal atmospheric space in which the animation lives.
https://shuyonezawa.com/

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【FUN FAN NFT Participating Locations】

ACAO BEACH Entrance
ACAO SPA & RESORT
Article Atelier & Gallery
Atelier&Hostel Nagisa-Ura
cafebar & guesthouse ennova
marunowa
nagisArt café
Curation Hotel Momoyama-gaen
CHAPORTE Front (Information |11.16-27)
BAR KOMADO
Pasta-ya Ichome (at Atami Lusca)
Izuchu Banban Shokudo (at Atami Lusca)
Kiunkaku
Atami Station Square Underpass
Atami Tourism Center (Information |11.3-15)
Atamiuo Market
Himenosawa Park
Yakuzen-Kissa gekiyaku
Kinomiya Shrine
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■ About FUN FAN NFT
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FAN FAN NFT is a mobile web app that gives users a whole new way to experience NFTs in the real world. Event and exhibition organizers, retail stores, venues, hospitality, and other physical locations can now offer NFTs to their customers through a simple QR code. With FUN FAN NFT, location partners can create campaigns to attract, reward, and continuously engage with new customers. FUN FAN NFT is powered by Startrail, the blockchain infrastructure for the cultural and creative sector, and is managed by Startbahn and Art Beat.
\
■ About Startbahn, Inc.
\
Startbahn is a leading Japanese art tech company aiming to enrich society by providing the technology needed by artists and those involved in art and creative industries around the world. Startbahn operates Startrail, a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of artworks—from physical works such as paintings, sculptures, and installations, to digital works based on data such as images, video, and audio. To ensure easy access to Startrail, Startbahn provides a suite of products, including a web application, APIs, and NFC tags for physical objects. Startrail is currently in use by major galleries, e-commerce platforms, art fairs, collectors, artists, and foundations.
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For more information, visit: https://startbahn.io/
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__■ About Startrail__
\
Startrail is a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of artworks—from physical works such as paintings, sculptures, and installations, to digital works based on data such as images, video, and audio. Providing seamless management of terms & conditions for secondary distribution and other permissions, Startrail can serve as a collection management tool, and due to the nature of blockchain, recorded information cannot be deleted, tampered with, or duplicated. To ensure easy access to Startrail, Startbahn provides a suite of products, including a web application, APIs, and NFC tags for physical objects. Startrail is currently in use by major galleries, e-commerce platforms, art fairs, collectors, artists, and foundations.
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For more information, visit: https://startrail.io/
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__■ About “ATAMI ART GRANT 2022”__
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![atami art grant](//images.ctfassets.net/oj6q4dp9lpx9/4anXmlKneWRoAIrE1bVf9B/7ae1b51ab73a8126bae61109a977902f/ATAMI_art_grant.png)
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Event Name: 
ATAMI ART GRANT 2022
https://atamiartgrant.com/
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Date: 
November 3rd (Thursday, national holiday) to November 27th (Sunday), 2022
Some locations closed on Mondays and Tuesdays
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Venues: 
ACAO SPA & RESORT / ACAO FOREST / Article Atelier & Gallery / Atami Fish Market / Atami Club Resort & Spa / Furuya Ryokan -Atami Onsen- / Atelier & Hostel Nagisa-Ura / ArtBar & GuestHouse ennova / Kiunkaku / Curation Hotel Momoyama-gaen / Tsuki-no-Sumika,Atami Juraku Hotel / BAR KOMADO / Himenosawa Park / nagisArt café / marunowa / Yakuzen Cafe gekiyaku / Yutorie ATAMI / etc.
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Tickets: 
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General
Early Bird: ¥2,500 9/15(Thu) - 10/5(Wed)
Advance tickets: ¥3,000 10/6(Thu) - 11/2(Wed)
At the door (during the exhibition period): ¥3,500 11/3(Thu., holiday) - 11/27(Sun.)
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Students *Student ID required at the reception
Advance tickets: ¥2,500 10/6(Thu.) - 11/2(Wed.)
At the door (during the exhibition period): ¥3,000 11/3(Thu., holiday) - 11/27(Sun.)
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※Free admission for junior high school students and younger.
※Some venues offer free admission.
※Please present the voucher (paper or electronic) purchased at each site at the reception desk to exchange it for a Passport to View Artworks.
※The passport is valid for the entire duration of the exhibition.
※If you lose your passport, you will need to purchase another one.
※If you have an exchange ticket, you may exchange it for a Passport to View Artworks at any time during the exhibition period. (No advance reservation is required.)
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Judges:
Fumie Erikawa - Assistant Chief, Development, Yokohama Museum of Art
Naohiko Kishi - Art producer and director
Kengo Kuma - Architect, Professor Emeritus at the University of Tokyo
Taihei Shii - Startbahn, Inc. CEO, Art Beat, Inc. CEO
Yoshihisa Nakano - Eastern Culture Foundation as Representative Director
Fumio Nanjo - Art critic
Mie Miwa - Managing Executive Officer of JTB Corporation
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ATAMI ART GRANT Artists:
 ARIKA / Takehiro Iikawa / Ryo Uchida / Koichi Ohno / Ryohei Obata / Gali Sharf / Yuma Kishi / Sayaka Shimada / Nana Soeda / Ayaka Takagi / Sen / Takahashi Kantaro Tanaka / Daniel Champell x Laure Julien x Kana Kitty / Takashi Nakajima / NTsKi / Nimyu / Niwa Yuta x KEITAMARUYAMA / BIRDMAN / vug Hashel Al Lamki / Takuya Fukada / Claire Fujita / Rintaro Fuse / MANTLE (Shu Isaka + Soshi Nakamura) / MES / Takayuki Mori / Yang02 / YAMBARU・ITTEMITAI !(Takahiro Kaneshima x Masumi Sasaki x Yuichi Sugimoto) / Lamya Gargash / waiwai research and design agency
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ACAO ART RESIDENCE Artists:
Amanda Moström / Takahiro Kaneshima / GROUP / Takehito Koganezawa / Kazumichi Komatsu / Shaikha Al Ketbi / CMTK(Chihiro Mori x Teppei Kaneuji) Sophie Mayuko Arni / Yoshinori Takamura / Naoki Takehisa / Yuma Tomiyasu / Soshi Nakamura / Bady Dalloul / Kotaro Hosono / Kyohei Fujio / Asako Fujikura Masahide Matsuda / Taichi Moriyama / Lucas Dupuy
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[ Organized by ] PROJECT ATAMI Executive Committee
[ Supported by ] Atami City / Atami Hot Spring Ryokan and Hotel Association / Atami City Tourism Association / The Atami Chamber of Commerce & Industry / Shizuoka Prefecture Cultural Foundation
[ Sponsored by ] Eastern Culture Foundation / Joytech Co., Ltd.
[ Corporate Cooperation ] Atre Co.,Ltd. Yotsuya Store / JR East Marketing & Communications,Inc. (JR Higashi Nihon Kikaku) / BAC(BLACK ART CENTER)
*Commissioned by the Agency for Cultural Affairs, Government of Japan.


atami ffnft

NFT Scavenger Hunt, Powered by Startbahn’s FUN FAN NFT, Activates ATAMI ART GRANT 2022

__Startbahn, Inc. (Head office: Bunkyo-ku, Tokyo; CEO: Taihei Shii; hereinafter "Startbahn") is pleased to announce the opening of Wetland Lab from October 29 to December 11, 2022, at SRR Project Space, Shimokitazawa, Tokyo. Wetland is a project led by waiwai research and design agency, the research arm of waiwai, an award-winning architectural practice with offices in Dubai and Tokyo. The research project proposes an environmentally friendly salt-based cement alternative inspired by sabkhas—crystalline salt formations found in wetlands in the United Arab Emirates. This will be Wetland’s first presentation in Japan, a year after it premiered at the National Pavilion of the UAE for the 17th International Architecture Exhibition at the Venice Biennale.__
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![wetland](//images.ctfassets.net/oj6q4dp9lpx9/5ctY704abk6tHpnyqNalRy/92efa8801f7fc91a7d40e1f1282a730d/PR_2.png)
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Startbahn is pleased to present a new exhibition at its SRR Project Space in Shimokitazawa, Tokyo, opening on October 29, 2022. Entitled *Wetland Lab*, the exhibition will showcase research into ecosystems and materials carried out by waiwai research and design agency, the research arm of waiwai, an award-winning multidisciplinary architecture, landscape, graphic, and urban design studio with offices in Dubai and Tokyo.
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This research project began at the Pavilion of the United Arab Emirates at the Venice Architecture Biennale in 2021, with the exhibition *Wetland*. The pavilion was awarded the Golden Lion for Best National Participation, the Biennale’s highest honour. The exhibition at SRR Project Space marks the first time the research is being exhibited in Japan.
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The *Wetland* exhibition in Venice presented a prototype of a salt-based cement material, made from recycled industrial waste brine, which has the potential to reduce the construction industry’s impact on the environment. This new material was devised as a potential alternative to commonly used Portland cement, which is responsible for 8% of global CO2 emissions. It uses salt as a binding agent and relies on a crystallization process inspired by the *sabkhas* (salt formations) naturally found in the UAE.
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The exhibition in Shimokitazawa is an opportunity to celebrate leading architects and researchers from the UAE and Japan, in line with SRR Project Space’s mission to promote the role of art, creativity, and technology in sustainable urban development. A central theme of the exhibition is the ways in which technology can be used for the development of new construction materials that are uniquely suited to local ecosystems and environments. The work of waiwai research and design agency on view in the exhibition furthers SRR Project Space’s mission to connect the local community of Shimokitazawa with the latest research projects in contemporary art and design from around the world.
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Wael Al Awar, Founding Partner and Principal Architect, waiwai, comments: *“We feel a strong sense of responsibility towards the climate crisis and an urgent need to act. The role and definition of the architect must change, to imagine and work towards new futures that support and nurture our ecosystems. Modern materials are responsible for almost 40% of the climate crisis, and the production of space has left our cities looking identical to one another, with no reflection of context. Our concept of the future vernacular offers a way to reconnect with the past using present technologies, with a focus on recycling industrial waste.”*
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Kazuma Yamao, Founding Partner and Principal Architect, waiwai: *“Here begins an attempt to address the many threats to our ecosystems such as global climate change. The site is the key: the culture, the history, the climate, and the people who inhabit it. The key is to see things deeply and up close as local beings and to see things objectively and rationally, as an outsider. The future vernacular rises from these seemingly conflicting perspectives.
A multicultural and multidisciplinary team led by architects based in Japan and the UAE presents Wetland Lab, and the possibilities of a certain future.”*
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__■ Comment from Taihei Shii, Founder/CEO of Startbahn__
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As a blockchain infrastructure company, Startbahn views ecological concerns as critical to building a sustainable future for the culture and creative sector. As such, we are pleased to introduce waiwai research and design agency’s Wetland Lab for the first time in Japan. We are proud to present such groundbreaking research on sustainability and architecture at SRR Project Space, giving hope for technology’s role to alleviate our global climate crisis.
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In addition, we are pleased to collaborate with architects and researchers from both the United Arab Emirates and Japan. As Startbahn expands its global reach, we view the UAE as a ground for sustainable, future-looking development, both in the creative and technology sectors.
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__■ Outline of Wetland Lab by waiwai research and design agency__
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[ Title ] Wetland Lab
[ Exhibitors ] waiwai research and design agency
[ Dates ] October 29, 2022 (Sat) - December 11, 2022 (Sun)
[ Venue ] SRR Project Space, Shimokitazawa, Tokyo
[ Organized by ] Startbahn, Inc.
[ Co-organized and cooperation ] waiwai research and design agency
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[ Press inquiries ]
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__waiwai__
Send/Receive
Andrew Goodhouse
andrew@sendreceive.eu
+49 152 09518880
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__Startbahn__
Sophie Mayuko Arni
sophie@startbahn.jp 
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__■ SRR Project Space Overview__ 
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【 Address 】 2-22-2-1 Kitazawa, Setagaya-ku, Tokyo 155-0031 
【 Opening Hours 】 Thu–Sat 13:00–19:00 / Sun 13:00–18:00 
【 Closed 】 Mondays, Tuesdays, and Wednesdays 
【 Organizer 】Startbahn, Inc. 
【 Inquiries 】contact@startbahn.jp
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Notes to editors:
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__【 About *Wetland* 】__
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Curated by Wael Al Awar and Kenichi Teramoto, *Wetland* is a research project first presented at the National Pavilion of the UAE at the Venice Architecture Biennale in 2021. The pavilion was awarded the Golden Lion for the Best National Participation. Inspired by the salt and mineral ecosystem found in the United Arab Emirates’ *sabkhas* (salt flats), *Wetland* presents research into an environmentally friendly cement alternative derived from salt brine produced by seawater desalination plants in the UAE. Commissioned by the Salama Bint Hamdan Al Nahyan Foundation and supported by the UAE Ministry of Youth and Culture, Wetland is a product of a collaborative effort between the co-curators and researchers at Amber Lab at New York University Abu Dhabi, the Obuchi Lab and Sato Lab at the University of Tokyo, and the Department of Biology, Chemistry, and Environmental Sciences at American University of Sharjah. The exhibition also included photographs taken by New York–based Emirati artist Farah Al Qasimi, and it was accompanied by a publication dedicated to the study of sabkhas and their importance in global ecology and architecture, entitled *The Anatomy of Sabkhas*, written by Rashid and Ahmed Bin Shabib, co-edited by Wael Al Awar and Kenichi Teramoto, and with a contribution by Marina Tabassum.
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__【 About Wael Al Awar and Kazuma Yamao 】__
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__Wael Al Awar__ founded waiwai (formerly ibda design) after returning to the Middle East from Tokyo. Wael layers his interests in natural phenomena into an architecture of light, time, structure, and landscape. He seeks to create an architecture that is more than fabrication, that remains open to adaptation. His site-specific designs encourage unexpected experiences. Wael curated the UAE National Pavilion at the Venice Architecture Biennale in 2021, which was awarded the Golden Lion.
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__Kazuma Yamao__ is a Tokyo-based architect who founded waiwai (formerly Gingrich). Following work with Coelacanth and Associates, an office known for designs of educational buildings in Japan, he established his own practice in 2013 and strengthened his connections across Asia and the Middle East. He founded waiwai in 2018 and solidified the office’s deeply rooted position in Dubai and Tokyo. The transcultural perspective he brings to the office’s work facilitates communication through the process of architecture itself.
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__【 About waiwai 】__
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__waiwai__ is an architectural, landscape, urban, interior, and graphic design studio with offices in Dubai and Tokyo. Led by Wael Al Awar and Kazuma Yamao, the firm has worked on prominent cultural projects including the Jameel Arts Centre, CICOL and Hai d3 in Dubai; Otaru Harbor Café in Japan; Jeddah’s Hayy Jameel; and Wetland at the National Pavilion of the UAE, which was awarded the Golden Lion at the Venice Architecture Biennale in 2021. 
__waiwai__ takes a highly contextual approach to address social, environmental, and technological questions through design. Dubai and Tokyo foster distinct perspectives on the built and natural environment, on the way we live and work with one another and with the world around us. waiwai adopts a strategy that is rooted in ideas of living in each city but that also relies on the careful, attentive eye of the outsider for a wider view. 
__waiwai__ was named among the top 17 architects and top 50 influential designers of the year by Nikkei Magazine in 2019, recognized by Architectural Record's annual Design Vanguard issue as one of the top 10 emerging firms in the world in 2018, and included in Architectural Digest’s top 50 offices in the Middle East in 2017 and 2022. waiwai was a Shortlisted Nominee for the Aga Khan Architecture Award in 2019. The firm’s awards include the Golden Lion at the Venice Architecture Biennale in 2021; the Arab Architect Award in 2019; the New York Design Award 2018, Silver Medal; the Hong Kong Design Award 2018, Gold Medal; the First Prize at the AIA Middle East Design Awards in 2018; the London Design Award 2016, Silver Medal; and the SD Review Award, Tokyo, 2015, Shortlisted Nominee. 
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__【 About SRR Project Space 】__
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SRR Project Space is a new exhibition space operated by Startbahn, opened in May 2022, and located at the heart of Shimokitazawa, Tokyo. Located on the Shimokitazawa Line Road Street, Odakyu Electric Railway’s new urban development, “SRR Project Space" derives its name from an abbreviation of Startbahn’s NFT "Startrail Registry Record (SRR)” and "Shimokitazawa Rail Road (SRR)". 
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As a space for technological innovation and community engagement, SRR Project Space is a place of exploration, learning, and development that further promotes the role of art, creativity, and technology in sustainable urban development. It also acts as a bridge between Shimokitazawa's thriving culture and the international art scene, connecting society with new technological trends such as NFTs and inviting artists from outside Japan to exhibit in Tokyo.
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__【 About Startbahn 】__
\
Startbahn is a leading Japanese art tech company aiming to enrich society by providing the technology needed by artists and all those involved in the art industry. Startbahn operates Startrail, a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of works. 
\
For more information, visit: [https://startbahn.io/](https://startbahn.io/)
\
__【 About Startrail 】__
\
Startrail is a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of artworks—from physical works such as paintings, sculptures, and installations, to digital works based on data such as images, video, and audio. Providing seamless management of terms & conditions for secondary distribution and other permissions, Startrail can serve as a collection management tool, and due to the nature of blockchain, recorded information cannot be deleted, tampered with, or duplicated. To ensure easy access to Startrail, Startbahn provides a suite of products, including a web application, APIs, and NFC tags for physical objects. Startrail is currently in use by major galleries, e-commerce platforms, art fairs, collectors, artists, and foundations.
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For more information, visit: [https://startrail.io/](https://startrail.io/)


wetland

SRR Project Space to Exhibit Award-Winning Wetland Research Project, First Presented at the National Pavilion of the UAE for the 2021 Venice Architecture Biennale 

__2022年8月24日発売の「月刊公論 2022年9月号」及び2022年11月25日発売の「月刊公論 2022年10月号」のリレー対談企画に、弊社スタートバーン代表の施井が参加しました。9月号では東方文化支援財団の代表理事の中野善壽氏、10月号ではイェール大学助教授の成田悠輔氏と対談しています。__
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![Untitled design (5)](//images.ctfassets.net/oj6q4dp9lpx9/GBgHUaezNHtFHkSdNJROs/dcebaed0d32d1888944e3fb47d737e38/Untitled_design__5_.png)
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__■ 「月刊公論 2022年9月号」リレー対談概要__
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「無機的なモノがあたかも有機的な物になっていく」
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中野善壽 氏
東方文化支援財団
代表理事
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施井泰平氏
現代美術家
スタートバーン株式会社 代表取締役
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雑誌のお買い求めはこちら：
[https://www.fujisan.co.jp/product/719/b/2287404/](https://www.fujisan.co.jp/product/719/b/2287404/)
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__■ 「月刊公論 2022年10月号」リレー対談概要__
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「政治経済の仕組みはどうすれば作り替えられるか」
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施井泰平氏
現代美術家
スタートバーン株式会社 代表取締役
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成田悠輔氏
経済学者　イエール大学助教授
半熟仮想株式会社　代表取締役
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雑誌のお買い求めはこちら：
[https://www.fujisan.co.jp/product/719/new/](https://www.fujisan.co.jp/product/719/new/)


Untitled design (5)

 月刊公論にて弊社代表施井の対談記事が掲載。9月号では中野善壽氏、10月号では成田悠輔氏と対談しています。

__2022年9月開催の「ムーンアートナイト下北沢」や世界遺産の高野山でのイベントに導入が決定__
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__スタートバーン株式会社（本社：東京都文京区、代表取締役：施井泰平、以下スタートバーン）と同社グループの株式会社アートビート（本社：東京都文京区、代表取締役：施井泰平、以下アートビート）は、NFT（非代替性トークン）のオフライン体験を実現するWebアプリ「FUN FAN NFT」をリリースいたします。アーティストやイベント主催者、店舗や施設など、さまざまな事業者はNFTを作成でき、来場者はQRコード* を通じて手軽にNFTを取得できます。「リアルな場で手軽に貰えるNFT」が新たなエンタメやマーケティング戦略を創出します。__
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![アートボード 1](//images.ctfassets.net/oj6q4dp9lpx9/4rWYCTG1Q4gFZb41uf6RmF/3695bc90bb83ffa0d85df046583acd08/_________________________1.png)
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__■ 「FUN FAN NFT」リリースの背景__
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スタートバーンは、ブロックチェーンひいてはNFTを活用して、アート作品の真正性・信頼性担保と価値継承を支えるインフラ「Startrail」を構築しています。アートビートは、メディア「Tokyo Art Beat」を通してアートファンやアートにこれから興味を持つ人など、世界各地の人々がアートの魅力に触れるきっかけ作りを行っています。2020年、スタートバーンはアートビートを同社グループに迎え、アート業界の活性化を目的としたエコシステムの構築を共に推進しています。
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現在、NFTおよびNFT付きデジタル作品は、通常オンラインマーケットプレイスから入手します。そして、ウォレットや仮想通貨の準備など、利用者側の準備コストがかかっておりました。この様な現状はNFTがアート業界の活性化を十分に果たしているとはいえず、「オンラインだけでなく、オフラインでのクリエイティブとの出会いもサポートできないか？」、「その上でNFTがもっと簡単に取得できないか？」という問いからWebアプリ「FUN FAN NFT」はスタートしました。クリエイティブな世界をより楽しめるインフラの一角としてこのサービスを提供し、さまざまなアーティストやイベント、店舗や施設などと生活者の出会いをサポートします。
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__■ 「FUN FAN NFT」の機能と特徴__
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アーティストやイベント主催者、店舗や施設など、さまざまな事業者はNFTを作成し、来場者にQRコードを通して提供できます。「リアルな場で手軽に貰えるNFT」が新たなエンタメやマーケティング戦略を創出します。
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__数万エディションのNFT付きデジタル作品を簡単に運用__
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デジタル作品が準備できたら、Webアプリ「FUN FAN NFT」からスマホひとつで簡単にNFTを作成できます。ブラウザ上で使用できるWebアプリなのでダウンロードは不要です。また、ブロックチェーンに関する知識や仮想通貨も必要ありません。NFTの希少性を左右するエディション数は、一点から数万点まで目的に応じて幅広く設定できます。スタートバーンが持つUI/UXデザインの蓄積とPolygonの活用により実現しました。NFTの受け取り用QRコードを印刷して現場に設置します。QRコード決済サービスのように、来場者がスマホでQRコードを読み取ることでNFTを獲得することできます。さらに今後は売買機能も追加予定です。
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__新たなエンタメ提供による効果的で継続的な集客__
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来場者は現場にあるQRコードを読み取ることでNFTを獲得できます。これまでオンラインでの取引を主としてきたNFTのイメージと反して、どんな人でも気軽に楽しめるオフラインの体験を促進します。人気アーティストやクリエイターとコラボにより、コレクションやSNSシェアしたくなる限定作品にNFTを付けて提供できます。また、スタンプラリーや宝探しなどのゲームやイベントとの親和性も高いです。ターゲット顧客に合わせたマーケティング施策により、新たな集客が期待できます。さらに今後は、NFTを獲得した来場者とのコミュニティ形成や、顧客ロイヤリティの向上など、継続的な顧客流入に繋がる機能アップグレードを予定しています。
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__作品の価値を守るデータを豊富に記録__
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「FUN FAN NFT」には、アートのためのブロックチェーンインフラ「Startrail」が導入されています。作品を登録しNFTを提供した事業者の情報はもちろん、その後の展示や取引、修復や鑑定など、作品の価値に関わるさまざまな情報やデータを記録できます。NFTを作成する事業者に対して事前にKYC（顧客確認手続き）を行い、事業者名とイーサリアムブロックチェーン上のコントラクトアドレスを公開します。ブロックチェーンの性質上、データの削除・改ざん・複製はできません。サービス横断の長期的な二次流通管理を見据えた仕組みにより、事業者も来場者も安心してNFTの魅力を楽しむことができます。
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![FF top page 220901](//images.ctfassets.net/oj6q4dp9lpx9/5Gu4VJvnWLfdIEnIBm3zD3/c136ae8c5ece2cd1d0f82fedf9704729/FF_top_page_220901.jpeg)
「FUN FAN NFT」トップ画面イメージ
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__■ 「FUN FAN NFT」の導入事例__
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シモキタエリアの魅力を再発見できるアートフェスティバル「ムーンアートナイト下北沢」、世界遺産である高野山の周遊観光を促すプログラム「ナゾトキ文化財めぐり『天空の秘境と夢幻手稿』」での導入が決定しています。
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__「ムーンアートナイト下北沢」__
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シモキタエリアの魅力を再発見できるアートフェスティバル「ムーンアートナイト下北沢」では、NFT付きデジタル作品を集めるスタンプラリー企画を実施します。全48スポットの施設・店舗に設置されたQRコードを読み取ってNFT付きデジタル作品を無料で獲得できます。
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デジタル作品の制作には、国内外で高い人気を誇るクリプトアートプロジェクト「Metaani」（metaani.com）を迎え、各施設・店舗のロゴを掛け合わせたオリジナルデザインを用意します。街歩きを通じた5つ以上の作品獲得など、条件を満たした先着300名の方には、MetaaniによるNFT付き限定動画をプレゼントします。
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【 会期 】2022年9月10日（土） ～ 9月25日（日）
【 場所 】下北線路街、北澤八幡神社、シモキタエリアの施設や店舗など
【 主催 】下北沢商店連合会、小田急電鉄株式会社
【 共催・総合プロデュース 】スタートバーン株式会社
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▼ イベント特設サイト
[https://moonartnightfes.com/](https://moonartnightfes.com/)
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__「ナゾトキ文化財めぐり『天空の秘境と夢幻手稿（むげんしゅこう）』」__
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世界遺産である高野山の周遊観光を促す謎解きイベント「ナゾトキ文化財めぐり『天空の秘境と夢幻手稿（むげんしゅこう）』」は、購入したキットを手に奥之院や壇上伽藍をはじめとする高野山の文化財をめぐりながら、各所に仕掛けられた様々な謎を解き明かし、高野山の多様な魅力を楽しめる大人のための体験型プログラムです。
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謎解きの過程で訪れる複数のチェックポイントにQRコードが設置されており、イベント参加者はスマートフォンで「NFT文化財カード」を受け取ることができます。鑑賞した文化財を思い出として持ち帰るだけでなく、さらに深く知るきっかけをつくります。
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【 会期 】2022年9月1日（木） ～ 2023年3月31日（金）
【 場所 】高野山（和歌山県伊都郡高野町）
【 主催 】『天空の秘境と夢幻手稿』実行委員会（凸版印刷株式会社、南海電気鉄道株式会社、株式会社DMC高野山）
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▼ イベント特設サイト
[https://huntersvillage.jp/quest/koyasan_bl](https://huntersvillage.jp/quest/koyasan_bl)

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__■ 「FUN FAN NFT」とは__
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NFTのオフライン体験を実現するWebアプリです。アーティストやイベント主催者、店舗や施設など、さまざまな事業者はNFTを作成でき、来場者にQRコードを通して提供できます。「現場で貰えるNFT」が新たなエンタメ提供と効果的で継続的な集客を支えます。スタートバーンとアートビートが運営のもと、アートのためのブロックチェーンインフラ「Startrail」が活用されています。
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【 公式サイト 】[https://funfan-nft.com/lp](https://funfan-nft.com/lp)
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__■ スタートバーン株式会社__
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スタートバーンは世界中のアーティストそしてアートに関わる全ての人が必要とする技術を提供し、より豊かな社会の実現を目指す会社です。アート作品の信頼性や真正性の担保および価値継承を支えるブロックチェーンインフラ「Startrail」を構築しています。
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【 公式サイト 】[https://startbahn.io/](https://startbahn.io/)
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__「Startrail」とは__
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スタートバーンが構築を先導する、アートのためのブロックチェーンインフラです。作品の信頼性と真正性の担保ひいては価値継承を支えることを目指しています。 Startrail上に発行されたNFTでは、NFTを発行した事業者の情報はもちろん、その後の展示や取引、修復や鑑定など、作品の価値に関わるさまざまな情報やデータを記録できます。また、作品の二次流通・利用について設定した規約がサービスを横断して引き継がれ、長期的に作品を管理することができます。ブロックチェーンの性質上、これらの情報の削除・改ざん・複製はできません。絵画や彫刻などの物理的な作品はもちろん、画像、映像、音声などのデータにもとづくデジタル作品、さらにはインスタレーションなど、さまざまな作品の形式に対応しています。
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【 公式サイト 】[https://startbahn.io/startrail](https://startbahn.io/startrail)
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__■ 株式会社アートビート__
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2004年創設のアートメディア「Tokyo Art Beat」を運営する会社です。Tokyo Art Beatは月間500件以上におよぶ日英バイリンガルの日本全国の展覧会情報と、最新アートニュースや展覧会レポート、アーティストインタビューなどで構成。YouTubeでは映像コンテンツも配信しています。アプリでは、人気イベント、最新ニュース、今いる場所から展覧会を探す周辺検索、美術館などの割引サービスの「ミューぽん」の機能を搭載し、10年以上にわたってお出かけアプリとして親しまれています。
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[https://www.tokyoartbeat.com/](https://www.tokyoartbeat.com/)
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■ 本プレスリリースに関するお問い合わせ先
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スタートバーン株式会社
広報担当：水野
pr@startbahn.jp

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* 「QRコード」は、株式会社デンソーウェーブの登録商標です。


アートボード 1

NFTのオフライン体験を実現するWebアプリ「FUN FAN NFT」をリリースし、生活者とクリエイティブとの出会いをサポートします。

__In line with traditional Japanese celebrations of the Moon, a new art festival will premiere giant public art installations, an NFT stamp rally with popular “Mettani” avatar, and much more.__
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__Startbahn, Inc. (Head office: Bunkyo-ku, Tokyo; President: Taihei Shii; hereinafter "Startbahn"), in cooperation with Odakyu Electric Railway Co., Ltd. (Head office: Shinjuku-ku, Tokyo; President: Koji Hoshino; hereinafter "Odakyu") and the Shimokitazawa Merchants Association, will hold the first Moon Art Night Shimokitazawa art festival under the theme of the Moon, from Saturday, September 10th to Sunday, September 25th, 2022 in Shimokitazawa, Tokyo. We are pleased to announce the unveiling of multiple installations from international and Japanese artists, including Luke Jerram’s Museum of the Moon and Amanda Parer’s Intrude public art sculptures. The festival also includes an NFT stamp rally of digital artworks and an array of limited menus served by local stores and facilities.__
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![MANS 0830 メインビジュアル-1](//images.ctfassets.net/oj6q4dp9lpx9/1lkWyrGZBAEogoulVda9Nt/ce102b8445069b4bc6e28c3ea4a569e8/MANS_0830_______________________________-1.png)
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Moon Art Night Shimokitazawa will feature several installations, including ones by international artists who will exhibit in Japan for the first time. A total of 56 local stores and facilities will participate in the festival, offering originally-designed stamp rallies and limited menu items created in collaboration with "Metaani," a popular 3D Japanese avatar. The festival is made to enhance Shimokitazawa’s as a hub of creativity and community engagement, through co-creation and collaborations between artists and local businesses. Visitors will be able to rediscover the charm of Shimokitazawa’s area by touring the neighborhood through exhibitions and giant public art installations, and participate in a special stamp rally of digital artworks and NFTs that can only be obtained on-site at the festival.
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__■ A large moon installation will light up "Shimokita Line Road Street," and several other exhibitions will open to the public__
![Luke Jerram 「Museum of the Moon」](//images.ctfassets.net/oj6q4dp9lpx9/7rvTyI1ah7GRmhczhzCZeS/6ad6f784cda81dd687eda334f074064f/Luke_Jerram____Museum_of_the_Moon___.jpg)
Luke Jerram, *Museum of the Moon* at TecArt, Rotterdam, 2017. 
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Artworks under the theme of the Moon will decorate the streets of Shimokitazawa. Museum of the Moon, a 7-meter-diameter installation by British artist Luke Jerram, based on NASA's moon photo, and Australian artist Amanda Parer’s Intrude (2014), an installation featuring large-scale rabbits, will appear throughout Shimokita Line Road Street, which features a large outdoor space. Parer’s Intrude installation will be displayed in the precincts of Kitazawa Hachiman-jinja Shrine, creating a fantastic projection for appreciating the works. Both works will appear before dusk and at night, and the works themselves will be lit up at night, so audiences can enjoy different atmospheres at different times of the day.
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![Amanda Parer ｢Intrude」](//images.ctfassets.net/oj6q4dp9lpx9/3hCjjrxignh5PFcR3axjSu/12cf343aee102436d2acdccd58540c3c/Amanda_Parer____Intrude___.jpeg)
Amanda Parer, *Intrude*, 2014. ©AXAS News
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Shimokitazawa Arts, an art gallery known for exhibiting artworks in line with Shimokitazawa’s natural style, will exhibit paintings by artist and  illustrator Yoshiko Hada. At “BONUS TRACK,” a shopping district with an abundance of outdoor space and unique stores, a video work under the theme of "Otsukimi", translated as “moon-viewing”, created by Kazuki Takakura will be projected outdoors. Visitors are invited to enjoy “BONUS TRACK”’s stores’ specialties while appreciating the artist’s work projected on the wall.
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In Startbahn’s SRR Project Space, we are pleased to announce two concurrent exhibitions under the theme of the Moon. In SRR Project Space’s main gallery, we are presenting perfect circle (2016), a sound and multimedia installation by Yoichi Kamimura, which was previously exhibited at Aomori Contemporary Art Centre. Kamimura recorded sea sounds during full moon and new moon wave tides at various locations throughout the world, and through his immersive sound and photography installation, visitors will be able to feel closer to the calming forces of nature under the moonlight. At SRR Project Space’s window gallery, we are presenting Counting Sheep, a video projection work by artist, illustrator, performer, and author Masanao Hirayama. His simplistic yet suggestive lines will sing in dialogue with the moonlight, providing a moment of contemplation for visitors. The window projection will only be opened on sunset evenings of sunny days. 
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In addition, the first SRR Artist Talk, part of our SRR Project Space’s public programs, will be held at Shimokita College with artist Amanda Parer.
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We are pleased to present the first SRR Artist Talk with Amanda Parer, on September 11th, from 5pm to 6pm at Shimokita College, located in front of SRR Project Space. All are welcome to attend this talk, with prior reservations required (see details below). The talk will introduce her Intrude installation and speak about the importance of natural elements in urban life. The talk will be conducted in English, and Japanese bilingual staff will be available for support.
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![スクリーンショット 2022-07-04 10.31.23](//images.ctfassets.net/oj6q4dp9lpx9/2GWt0vXYiwz2EhuTUedVh3/90e2c660045f123818b5f2e9183a0946/____________________________2022-07-04_10.31.23.png)
Amanda Parer, Courtesy of Parer Studio 
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__■ A total of 56 local stores and facilities will participate in Moon Art Night Shimokitazawa, offering an NFT stamp rally and limited menu items__
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As a new autumn tradition created together with the local community, Moon Art Night Shimokitazawa will actively involve the thriving Shimokitazawa’s stores, businesses, and facilities at a total of 56 locations, offering an NFT stamp rally of digital works and collaborative limited menus based on the festival’s theme. 
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The NFT stamp rally is a project to collect digital artworks at a total of 48 facilities and stores that represent Shimokitazawa’s culture and history, including “Honda Theatre” and “The Suzunari,” which have led the theater culture in the area, and “mona records,” a live music house known for representing independent music. By scanning QR codes posted at the stores and facilities, visitors will be led to the "FUN FAN NFT" web application, newly released by Startbahn and Art Beat. They will be able to acquire digital works with their attached NFTs for free. The digital artworks will vary but retain an original design that uses "Metaani," a popular Japanese 3D avatar, popular both in Japan and abroad, crossing and interacting with each participating store’s logo. The first 300 visitors who meet the requirements, including those who acquire five or more artworks through the Shimokitazawa neighborhood walk, will receive a limited-edition NFT videos by “Metaani.”
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![Metaaniコラボサンプル](//images.ctfassets.net/oj6q4dp9lpx9/31dymwcBV6SmKkt8rwVTPA/96765c9b8ae0024818ad12c049bfb242/Metaani___________________________.png)
Digital artwork by Metaani (image sample) 
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Other stores and facilities in the area will also present moon-themed products and projects, which will result in a variety of goods and performances, such as gourmet food, stationery, theater plays, and movies. For example, the manufacturing space "Shimokita FAB Co-saku Room" will hold a workshop to create original moon-shaped accessories by combining glass and ceramic pieces. In addition, Shimokitazawa Hospital, a center that supports foot health in the community, will hold a photo contest showcasing body parts with "月（moon)" in the kanji Chinese character (e.g., 膝（knee）, 大腿（thigh）, etc.), and winners will receive products. The collected photos will be used to create a mosaic artwork to be displayed at the main entrance of the hospital. The mosaic artwork will be displayed after September 22nd.
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__■ Outline of Moon Art Night Shimokitazawa__
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[Name] Moon Art Night Shimokitazawa
[Dates] September 10, 2022 (Sat) - September 25, 2022 (Sun)
The outdoor exhibition will be held in case of light rain, but cancelled in case of rain or strong wind. Any exhibition cancellation will be announced on Moon Art Night Shimokitazawa’s website and official Instagram page. 
[Venue] Shimokita Line Road Street, Kitazawa Hachiman-jinja Shrine, facilities and stores in Shimokita area, etc.
[Organized by] Odakyu Electric Railway Co., Ltd., Shimokitazawa Merchants Association
[Co-organized and produced by] Startbahn, Inc.
[Co-organized and cooperation] Samposha Corporation, Kitazawa Hachiman-jinja Shrine, GREENING co.,ltd.
[Art direction] Masashi Murakami ［㎡｜emuni］
[Construction] FUJI ART, INC.
[Sponsor]  Arts Council Tokyo, Tokyo Metropolitan Foundation for History and Culture【Life with Art Grant】
[Website] [http://moonartnightfes.com/](http://moonartnightfes.com/)
The information in this press release is current as of the date of publication. Please check the website for the latest detailed information.
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__■ SRR Artist Talk with Amanda Parer__
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[Name] SRR Artist Talk: Amanda Parer
[Panelists] Amanda Parer, moderated by Sophie Mayuko Arni (editor and curator)
[Date and Time] September 11, 2022 (Sun), 17:00 - 18:00
[Venue] Shimokita College, 5 Chome-20-16 Daita, 155-0033, Setagaya-ku, Tokyo.
[Organized by] Startbahn, Inc.
[RSVP Reservation Email] If you would like to attend, please email pr@startbahn.jp or sophie@startbahn.jp to confirm your spot. Seating can accommodate up to 30 guests.
[Language] English. Japanese questions can be accommodated during the audience Q&A.
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__【 Summary of festival 】__
![Screen Shot 2022-08-30 at 18.53.55](//images.ctfassets.net/oj6q4dp9lpx9/7iJl5H5c3csztuP385EFLJ/919f91e78f3c16084616136b3f97d188/Screen_Shot_2022-08-30_at_18.53.55.png)
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__② Participating Stores in the NFT Stamp Rally (48 Stores in Total)__
(In no particular order)
"Geki" Sho-gekijo／BONUS TRACK／K2／mona records／OFF･OFF Theatre／SHIMOKITA COLLEGE／COUNTER CLUB／The Suzunari／Theatre 711／Shimokita Ekiue／Shimokita Engei／MUSTARD HOTEL SHIMOKITAZAWA／reload／Ekimae Gekijo／Shimokitasenrogai Akichi／Shimokitazawa Chikamatsu／Chikadika／Shimokitazawa MOSAiC／Shimokitazawa SHELTER／Shimokitazawa WAVER／Shimokitazawa Shangri-La／Shimokitazawa THREE／Shimokitazawa BASEMENTBAR／Sho-gekijo Rakuen／Sho-gekijo B1／Horahora／Honda Gekijo
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For more information on the NFT stamp rally's activations at the participating stores and facilities, please refer to the Japanese version of this press release.
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__【 Press Event 】__
Odakyu Corporation and Startbahn will hold a press event on September 9th, 2022, a day ahead of the opening of Moon Art Night Festival Shimokitazawa. If you are a press representative interested in covering the event, please submit your request by 18:00 on Wednesday, September 7, 2022.
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[Date and time] Friday, September 9, 18:30-21:00
Explanation of the purpose of the project and an overview of the contents will be given by 19:40. 
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[Venue] Akichi in Shimokita Line Street (Location: 2-33-12 Kitazawa, Setagaya-ku, Tokyo)
* Registration will begin at 18:00 (location details are provided in the reference material of this invitation).
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[Schedule] 
(18:30-19:40) Overview of this project, introduction of artworks 
Overview / Q&A
Takashi Hashimoto, Manager, Area Business Creation Department, City Planning Division, Odakyu Electric Railway Co., Ltd.
Taihei Shii, CEO, Startbahn, Inc.
Masayasu Kashiwa, President, Shimokitazawa Merchants Association
Amanda Parer, artist of the rabbit balloon art "Intrude"
Photography session of artworks and public art installations
Demonstration for NFT stamp rally with digital art at The Suzunari
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(20:00-21:00) Viewing of Intrude, by Amanda Parer, rabbit balloon art @ Kitazawa Hachiman-jinja Shrine
Walk from The Suzunari to Kitazawa Hachiman-jinja Shrine (approx. 12 min, 900 m)
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[Requests]
Please take your temperature and disinfect your skin at the reception desk, and wear a mask when conducting interviews.
No parking is available. Please come by public transportation.
In case of inclement weather, we will inform you of the cancellation by noon on the day of the event.
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Inquiries regarding the press event should be directed to: 
Ikeda, Taniuchi. Public Relations and Environment Department, Odakyu Corporation
Phone: 03-3349-2290 Same-day emergency: 090-2560-4471 / 080-8779-5881

Thiết kế chưa có tên (1)

Startbahn Co-Organizes “Moon Art Night Shimokitazawa”, a New Art Festival for Shimokitazawa’s Community from September 10th to 25th 

__TOKYO - Startbahn, Inc. (Headquartered in Tokyo; hereinafter "Startbahn"), the company responsible for building Startrail, a blockchain infrastructure for creative industries, has announced the name change as part of an on-going rebranding effort.__
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![CERT-to-STB Port (1)](//images.ctfassets.net/oj6q4dp9lpx9/3QX6KR8P3XGa6hnjEhliyE/def6b5c31d695be1ecd7124761d7a4e2/CERT-to-STB_Port__1_.gif)
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__■ Overview and background of the rebranding__
Startbahn operates Startrail, a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of works in the art and creative industries. In addition, we also provide “Startbahn Cert.”, a suite of products that are built upon Startrail.
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Due to the globalization of art distribution, the increase in online sales during the COVID-19 pandemic, and the increase in the number of young collectors attracted to new technology such as NFTs, many art entities have been using Startbahn Cert. to ensure the value of artworks and their long-term archival records.
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Under this rebranding effort, the “Startbahn Cert.” name, design, and brand will be further streamlined under the Startrail brand as Startrail PORT. As the name implies, the “PORT” in Startrail PORT highlights our vision for this product to play a vital role in facilitating and meeting the dynamic needs in blockchain infrastructure in the space.
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![EN Startrail PORT](//images.ctfassets.net/oj6q4dp9lpx9/4VVsiv2v6PuzfByTSUIo0I/652eca014d791ea6fa6ce725485da951/EN_Startrail_PORT.jpg)
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New logo for Startrail PORT, updated logo for Startrail, and updated logotype for Startbahn.
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![EN Startrail + Startbahn](//images.ctfassets.net/oj6q4dp9lpx9/5HxYAoQkE4eY81iHEBk5B0/27c7d9878111f9a836b00ffb595d07f8/EN_Startrail___Startbahn.jpg)
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__■ Changes due to the rebranding__
Up till now, “Cert.” has been the name of our digital certificate of authenticity with its information stored in the NFT "Startrail Registry Record (SRR)", issued on Startrail.. With this rebranding, the name SRR will replace "Cert." in order to simplify and reinforce the brand of Startail-issued NFTs. 
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In line with this change, the NFC tag – which is designed to prevent any discrepancy between the distribution of a physical work, such as a painting or sculpture, and its information recorded in its NFT on Startrail – will be redesigned with the new "Startrail PORT" logo. Since there will be no change in the functionality itself, the previous designed tags that have already been purchased and issued can still be used as before.
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Beginning August 17, 2022, we’ll be updating the name and design across our products and services, and expect to complete the roll out. 
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![EN NFC tag](//images.ctfassets.net/oj6q4dp9lpx9/5fhknJkcXEJPe26VLzVO4/a7e4fe6312e836c34d00be86b8c674fe/EN_NFC_tag.jpg)
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__▼ More about the design concepts related to Startrail, such as logos and products design__
[https://medium.com/@startbahn/starbahn-streamlines-the-startrail-brand-an-in-depth-interview-about-art-design-and-user-1044843b633a](https://medium.com/@startbahn/starbahn-streamlines-the-startrail-brand-an-in-depth-interview-about-art-design-and-user-1044843b633a)
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__■ About Startbahn__
Startbahn is a leading Japanese art company aiming to enrich society by providing blockchain technology to empower artists and the greater creative industry. Startbahn operates Startrail, a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of artworks, including NFTs. Statbahn’s clients include notable auction houses, artists, galleries, private collectors, and IP content holders, amongst others.
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[https://startbahn.io](https://startbahn.io)
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__About Startrail__
Startrail is a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of artworks—from physical works such as paintings, sculptures, and installations, to digital works based on data such as images, video, and audio. Providing seamless management of terms & conditions for secondary distribution and other permissions, Startrail can serve as a collection management tool, and due to the nature of blockchain, recorded information cannot be deleted, tampered with, or duplicated. To ensure easy access to Startrail, Startbahn provides a suite of products, including a web application, APIs, and NFC tags for physical objects. Startrail is currently in use by major galleries, ecommerce platforms, art fairs, collectors, artists, and foundations.
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[https://startrail.io/](https://startrail.io/)
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__About Startrail PORT__
Startrail PORT consists of a product suite of a dashboard, API, and NFC tag to make it easier to issue and manage NFTs on Startrail. Issuers involved in the distribution and management of works and content can issue and transfer through Startrail PORT – while owners can seamlessly access their digitized collections with their works' information stored and recorded securely on the blockchain. 


CERT-to-STB Port (1)

Startbahn Cert. to Rebrand as Startrail PORT to  Further Streamline Startrail, a Blockchain Infrastructure for  the Art and Creative Industries

__海外アーティストのLuke Jerramや、BONUS TRACK、北澤八幡神社などの参加が決定__
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スタートバーン株式会社（本社：東京都文京区　代表取締役：施井泰平、以下スタートバーン）は、小田急電鉄株式会社（本社：東京都新宿区 社長：星野晃司、以下小田急電鉄）と、同社が開発を推進してきた「下北線路街」を中心に、NFTを体感できるアートフェスティバル「ムーンアートナイト下北沢」を開催します。下北沢エリアの飲食店やアパレルショップ、劇場や映画館など、様々な店舗や施設を引き入れながら、アートに限らず幅広いカルチャーとクリエイティブの魅力が触れ合う機会を提供します。参加する店舗や施設、アーティストやクリエイター、展示や催し企画などを募集します。既に、Amanda Parer（アマンダ・パーラー）やLuke Jerram（ルーク・ジェラム）などの海外を拠点に活動するアーティストの参加が決定しました。
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![下北芸術祭 OGP 0713](//images.ctfassets.net/oj6q4dp9lpx9/4cuXk7S3j6VG2UvOktB0nR/86c0bc33b568992e16cc85028e4092d6/________________OGP_0713.jpg)
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スタートバーンは、ブロックチェーンひいてはNFTを活用して、アート作品の真正性・信頼性担保と価値継承を支えるインフラ「Startrail」を構築しています。5月28日には、小田急電鉄が開発を推進してきた「下北線路街」にて、アートスペース「SRR Project Space」を開廊し、日本と海外、アートとテクノロジーをつなぎ、新しい領域での活動を志すアートプレイヤーの活動を支えています。
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2022年9⽉10⽇（土）〜9月25日（日）、スタートバーンは、下北線路街の周辺エリアにて、NFTを体感できるアートフェスティバル「ムーンアートナイト下北沢」を開催します。「月」という共通のテーマを軸に、飲食店やアパレルショップ、劇場や映画館など、様々な店舗や施設が参加し、アートに限らず幅広いカルチャーやクリエイティブの魅力が触れ合う機会を提供します。
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参加する店舗や施設、アーティストやクリエイター、展示や催し企画などを募集します。既に、下北線路街 空き地や北澤八幡神社などを会場として、Amanda Parer（アマンダ・パーラー）やLuke Jerram（ルーク・ジェラム）などの海外を拠点に活動するアーティスト、およびBONUS TRACKや北澤八幡神社などを含む下北線路街の周辺エリアの参加が決定しています。
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また「ムーンアートナイト下北沢」は、NFTをはじめとした新たな動向と社会をつなぎ、また日本国外のプレイヤーを巻き込みながら、シモキタカルチャーと海外のアートシーンをつなぐ架け橋としての活動するべく、2022年以降も継続的な開催を見込んでいます。
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__■ 「ムーンアートナイト下北沢」コンセプト__
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下北沢は、「世界で最もクールな街」「個性的な街」として知られ、コミュニティ主体で新しい街のあり方を追求しています。そんな懐古的かつ進歩的というアンビバレントさを持つ下北沢の街を舞台に選びました。
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本アートフェスティバルのテーマである「月」は、平安時代に和歌に詠まれるなど、古来より人々に親しまれてきた対象であると同時に、宇宙旅行や月面都市などの未来を想わせるモチーフでもあり、この多面性は下北沢の様相との近しさを感じさせます。
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深淵な「月」の世界観との共存により、多彩な「下北沢の街」の新たな魅力を発信・発見することを目的に、アートやクリエイティブのための革新的な技術と触れ合う機会を提供します。
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__■ NFTの活用方法__
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「ムーンアートナイト下北沢」に参加するアーティスト、店舗や施設は、独自のデジタル作品にNFTを発行して来場者に提供できます。アーティストからは作品展示の来観証明として、店舗や施設からは来店・注文時のノベルティとして、限定エディションで提供されることを想定しています。店舗や施設によって提供されるデジタル作品の制作は、参加アーティストやクリエイターとのコラボレーションを予定しています。また「ムーンアートナイト下北沢」では、宝探しやスタンプラリーのようにNFTを楽しめる企画を予定しています。
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__■ 参加アーティスト__
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__Amanda Parer（アマンダ・パーラー）__
オーストラリア、タスマニアを拠点とするアーティスト。インスタレーション作品を主に制作し世界各国約300の都市で作品を展示する。日本における作品展示は本アートフェスティバルが初。
![Amanda Parer](//images.ctfassets.net/oj6q4dp9lpx9/2ERHsbZIA7qJdba4xnK82b/e4f7a785e15dd8cc227d3e3de2a6024f/Amanda_Parer.png)
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![Intrude Classix - Sydney Australia 2](//images.ctfassets.net/oj6q4dp9lpx9/45HYqucExbPcHFZgRLsgfB/bf9c624c1ef7396bc08a405fd81cb55a/Intrude_Classix_-_Sydney_Australia_2.jpeg)
*Amanda Parer ｢Intrude」*
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__作品コンセプト__
1788年、白人入植者によってオーストラリアに持ち込まれて以来、ウサギはオーストラリアの繊細な生態系に大きな破壊をもたらしています。Parerは私たちが子供の頃に見たおとぎ話の牧歌的でかわいらしいウサギと、深刻な環境破壊を引きおこすウサギの相反するイメージを表現しています。作品「Intrude」はかわいらしいイメージと強い視覚的ユーモアを意図的に融合させ観客を作品の中に誘い込み、作品の根底にあるより深刻な環境メッセージを見せつけているのです。その大きさは、「部屋の中の象」、つまり、私たちが自然界に与える影響のように、大きくて目につきやすいにもかかわらず、無視され続けている問題を表しています。
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Parer Studio公式ウェブサイト：[https://parerstudio.com/](https://parerstudio.com/)  インスタグラム：@parerstudio
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__Luke Jerram（ルーク・ジェラム）__
彫刻、ライブ・アート、インスタレーションなど多岐にわたる表現方法で、国際的に活躍する英西部ブリストル在住のヴィジュアル・アーティスト。代表的な作品の一つに「Museum of the Moon（ミュージアム・オブ・ザ・ムーン）」が挙げられる。
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![Luke Jerram and Museum of the Moon 2](//images.ctfassets.net/oj6q4dp9lpx9/Z4X47Y3GsrcrGuQWEhiAh/1cb576d1f3d31bf1f69e2bfafce98930/Luke_Jerram_and_Museum_of_the_Moon_2.jpg)
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![Luke Jerram 「Museum of the Moon」](//images.ctfassets.net/oj6q4dp9lpx9/226T1cZMDiHjjy4Yi6YEZ2/e0e2f2fcd38c46327f3faaacbc0dce57/Luke_Jerram____Museum_of_the_Moon___.jpg)
*Luke Jerram 「Museum of the Moon」*
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__作品コンセプト__
月は人類の歴史が始まって以来、いち惑星という存在であるだけでなく、宗教的象徴、タイムキーパー、カレンダー、夜間航行の補助など様々な役割を担っています。Museum of the Moonの月のバルーンは、世界各地の観客が持つ月に対する信念や理解と呼応し、新たな月の解釈やインスピレーションを与えています。
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Luke Jerram公式ウェブサイト：[https://www.lukejerram.com/](https://www.lukejerram.com/)　インスタグラム：＠lukejerramartist
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__■ 参加施設・店舗__
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下北線路街 空き地　（Amanda ParerとLuke Jerramの作品展示）
SRR Project Space（スタートバーン運営アートスペース）
BONUS TRACK　（催し開催）
北澤八幡神社　（Amanda Parerの作品展示）
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__■ 企画概要__
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【 名称 】ムーンアートナイト下北沢
【 会期 】2022年9⽉10⽇（土）〜 9月25日（日）
【 時間 】 15:00 〜 22:00（予定）
【 会場 】 「下北線路街」を中心としたエリア（東北沢駅・下北沢駅・世田谷代田駅の周辺）
【 主催 】 小田急電鉄株式会社
【 共催・総合プロデュース 】スタートバーン株式会社 
【 共催 】 下北沢商店連合会
【 協力 】 株式会社散歩社、北澤八幡神社　
【 アートディレクション 】 村上雅士［㎡｜emuni］
【 ウェブサイト 】 [http://moonartnightfes.com/](http://moonartnightfes.com/)
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__■ 参加募集__
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「ムーンアートナイト下北沢」は、参加するアーティストやクリエイター、店舗や施設を募集しています。参加をご検討中の方は、お気軽にお問い合せください。主な参加方法の概要は下記のようなものが想定されますが、具体的な内容については個別にご相談させていただきます。8月15日までに参加が決定した場合には、会場マップに掲載いたします。
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__アーティストやクリエイター__
イベントに合わせた自主企画の開催
参加店舗や施設が来場者に提供するNFT付きデジタル作品の制作コラボレーション
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__店舗や施設__
作品の展示やワークショップ、その他イベントの実施
「月」をテーマにしたコラボレーション商品・メニューの提供
参加アーティストやクリエイターとのコラボレーションによってデジタル作品を制作し、NFTを付けて来場者へ提供
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__パートナー企業・団体__
イベントへの協賛・協力
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__【 応募方法 】__
下記の問い合わせフォームから応募いただけます。
[https://forms.gle/TdKD9WuzRQcZMHd18](https://forms.gle/TdKD9WuzRQcZMHd18)
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__■ 下北線路街__
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小田急電鉄が開発を推進してきた「下北線路街」は、小田急線の東北沢駅、下北沢駅、世田谷代田駅の3駅を地下化したことにより新たに創出された鉄道跡地約1.7kmにわたる開発エリアの名称です。2019年9月に「下北線路街」として開発コンセプト等を公表し、支援型開発というスタイルのもと、全13エリアの整備を進めてきました。先般、下北沢駅南西口の「NANSEI PLUS」の完成によって、5月28日（土）に全面開業を迎えました。下北線路街の新たなスタートを切り、小田急電鉄は、今後も地域に深く入り込み地域と歩むまちづくりを推進していきます。
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下北線路街公式サイト： [https://senrogai.com/](https://senrogai.com/)
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__■ スタートバーン株式会社と「Startrail（スタートレイル）」について__
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スタートバーンは世界中のアーティストそしてアートに関わる全ての人が必要とする技術を提供し、より豊かな社会の実現を目指す会社です。作品の信頼性や真正性の担保および価値継承を支えるブロックチェーンインフラ「Startrail」を構築しています。
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Startrail上に発行されたNFTでは、NFTを発行した事業者の情報はもちろん、その後の展示や取引、修復や鑑定など、作品の価値に関わるさまざまな情報やデータを記録できます。また、作品の二次流通・利用について設定した規約がサービスを横断して引き継がれ、長期的に作品を管理することができます。ブロックチェーンの性質上、これらの情報の削除・改ざん・複製はできません。絵画や彫刻などの物理的な作品はもちろん、画像、映像、音声などのデータにもとづくデジタル作品、さらにはインスタレーションなど、さまざまな作品の形式に対応しています。
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スタートバーン公式サイト：[https://startbahn.io](https://startbahn.io)
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__■ 本プレスリリースに関するお問い合わせ先__
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スタートバーン株式会社
広報担当：水野
pr@startbahn.jp
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本アートフェスティバルでは、会期中のメディア取材も個別でお受けいたします。
取材を希望されるメディア関係者の方は、上記連絡先までご一報ください。
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※本ニュースリリースに記載の内容は、発表日現在のものです。最新の情報は、特設ウェブサイト（[http://moonartnightfes.com/](http://moonartnightfes.com/)）をご確認ください。


下北芸術祭 OGP 0713

スタートバーンは、小田急電鉄が開発したみんなでつくる新しい街「下北線路街」で NFTを体感できるアートフェスティバル「ムーンアートナイト下北沢」を開催します。

__Startbahn is releasing an updated version of the Whitepaper for Startrail, the Startbahn-operated blockchain infrastructure for art and creative industries. Since the release of the original whitepaper in 2019, Startrail has grown to support the art and creative industries by providing sustainable and reliable blockchain infrastructure. The updated whitepaper expands upon the current Startrail design and dives deeper into our technical approach.__ 
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__In the future, we plan to continuously update Startrail’s roadmap, including discussions on Startrail DAO, open-sourcing our smart contracts, and updates on Startrail-related products.__
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![OG image](//images.ctfassets.net/oj6q4dp9lpx9/7KnU97NrMwgw5FdI8Tmlfr/30ab81621a4322d172f87adf3c9db969/OG_image.png)
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Click here to download the latest version of the Whitepaper for Startrail:
[https://startrail.io](https://startrail.io)
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__About Startbahn__ - [https://startbahn.jp/en/](https://startbahn.jp/en/)
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Startbahn is a leading Japanese art tech company aiming to enrich society by providing the technology needed by artists and all those involved in the art around the world. Startbahn operates Startrail, a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of works. Startbahn also provides web application, API, and NFC tags to make it easier to utilize Startrail. Each NFT issued on Startrail can be paired with an NFC tag attached to the physical artwork, strengthening the proof of authenticity. Startrail is currently already in use by major galleries, art fairs, collectors, artists, arts colleges, and foundations. Startbahn raised US$10 Million in Series B Funding in 2021 from Miyako Capital Corporation, University of Tokyo Edge Capital Partners (UTEC), and several other investors supported the round to accelerate Startbahn’s expansion of infrastructure for its provenance blockchain and interoperable NFTs.
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__About Startrail__ - [https://startbahn.io/startrail](https://startbahn.io/startrail)
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Startrail is a sustainable and scalable blockchain infrastructure that assures the reliability, authenticity, and traceability of works and supports the long-term inheritance of their value. NFT issued on Startrail permanently records a wealth of data that protects the value of your work, including information on the NFT issuer and a comprehensive history of the work's provenance. Also, it seamlessly manages a collection of works across services, by setting Terms & Conditions for secondary distribution and use of works in advance. Due to the nature of blockchain, this information cannot be deleted, tampered with, or duplicated. It can be issued for a variety of art forms, including along with physical works such as paintings, sculptures, and installations, and digital works based on data such as images, video, and audio.
